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Privacy Policy

Effective Date: 01 July 2025

Company: Asterism Freight & Analytics LLC dba Asterism Services
Address: 40600 Ann Arbor Road East, Suite 200, Plymouth, MI 48170
Contact: (734) 472-2003
Email: support@asterismservices.com
Website: www.asterismservices.com

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1. Introduction

At Asterism Services, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you visit our website, use our services, or otherwise interact with us. Asterism Services provides dispatch services exclusively. We are not a freight broker, shipper, or third-party logistics provider (3PL), Freight Forwarder, Freight Agent. This distinction is important because it defines how we handle and process your data. We do not collect any kind of payment from from Shippers, Receivers or Freight Brokers.

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We understand the importance of transparency and aim to give you complete clarity about how your information is used, in compliance with all relevant data protection regulations, including the California Consumer Privacy Act (CCPA), General Data Protection Regulation (GDPR) where applicable, and other U.S. privacy laws.

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2. Information We Collect

We collect information to provide and improve our dispatch services. The types of data we collect fall into the following categories:

a. Personal Identifiable Information (PII)

When you voluntarily submit forms or communicate with us, we may collect:

  • Full name

  • Company name

  • MC/DOT number

  • Email address

  • Phone number
    By providing your phone number, you consent to receive operational SMS updates related to freight dispatch, load confirmations, and delivery notifications from Asterism Services. SMS consent is not shared with third parties or affiliates.

  • Mailing address

  • Payment details (via secure third-party processors like Stripe)

  • Driver’s license or identification number (if required for compliance)

b. Business Information

  • Company structure

  • Fleet size

  • Operating areas

  • Preferred load boards

  • Dispatch preferences

c. Usage Information

  • Pages visited

  • Time spent on our website

  • Interaction with site features

  • Device and browser information

  • IP address

  • Cookies and tracking technologies (explained below)
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3. How We Collect Information

We collect information in several ways:

  • Direct Input: When you fill out forms on our site, such as onboarding forms, contact forms, or newsletter sign-ups.

  • API Integration: When carriers provide their MC number, we may use third-party APIs (such as FMCSA data tools) to fetch public information related to the carrier.

  • Cookies & Tracking: Through technologies like cookies, beacons, and analytics tools (e.g., Google Analytics), we automatically gather information about your visit.

  • Third-Party Sources: Through referral links, social media platforms, or load board integrations.

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4. How We Use Your Information

We use the information we collect to:

  • Verify your identity and company credentials.

  • Set up and manage your dispatch account.

  • Communicate with you about loads, preferences, and services.

  • Send invoices and process payments securely.

  • Provide updates on service changes or important company news.

  • Comply with legal obligations or enforcement requests.

  • Improve our website, services, and customer experience.
     

We do not sell or rent your personal information to any third party. All data is used strictly for service-related and administrative purposes.

We may send you transactional text messages (SMS) to share dispatch updates, load information, or delivery details related to your ongoing services with us. You can opt out anytime by replying STOP or contacting support@asterismservices.com

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5. Who We Share Information With

We may share your information only under the following circumstances:

  • Service Providers: With third-party providers like Stripe for secure payments, email marketing tools (e.g., Brevo), or CRM tools that help manage our communication and data.

  • Legal Compliance: If required by law or subpoena, or if we believe disclosure is necessary to protect our rights or comply with a legal proceeding.

  • Internal Team: Authorized employees who need the information to provide our dispatch services.

We do not share your data with freight brokers, shippers, or 3PLs, since our business model does not involve brokering or direct freight contracting.

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6. Data Security

We take your privacy seriously and implement strong security practices, including:

  • Secure Sockets Layer (SSL) encryption

  • Role-based access control

  • Regular software and server updates

  • Data access logs

  • Secure third-party payment processing via Stripe or equivalent

However, no method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee its absolute security.

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7. Your Rights and Choices

Depending on your location, you may have the following rights:

  • Access: Request a copy of the personal data we hold.

  • Correction: Request corrections to inaccurate information.

  • Deletion: Request deletion of your personal data (subject to legal obligations).

  • Opt-out: Choose to opt-out of marketing communications at any time.

  • Cookies: Adjust browser settings to limit or block cookie tracking.

To exercise any of these rights, please email us at support@asterismservices.com.

If you wish to stop receiving SMS messages from us, you may reply STOP to any message or email us at support@asterismservices.com​
 

8. Cookies and Tracking Technologies

Cookies help us analyze traffic, understand user behavior, and improve user experience. By using our site, you consent to the use of cookies, including:

  • Essential Cookies: Required for basic functionality of the site.

  • Analytics Cookies: Help us track usage and performance.

  • Functional Cookies: Remember your preferences and settings.

You may disable cookies through your browser settings, but some features of the site may not work as intended.

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9. Children’s Privacy

Our services are intended only for individuals over the age of 18. We do not knowingly collect or solicit personal data from children under 13. If we learn that we have collected such data, it will be promptly deleted.

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10. Third-Party Links

Our website may contain links to external websites or load boards such as DAT, Truckstop, 123 Loadboard, Loadlink, and CHR. These third-party platforms have their own privacy policies. We encourage you to review their privacy practices before submitting any information.

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11. Data Retention

We retain your information for as long as necessary to:

  • Provide our services

  • Comply with legal obligations

  • Resolve disputes

  • Enforce agreements

Once data is no longer needed, it is securely deleted or anonymized.

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12. International Data Transfers

Although Asterism Services is based in the United States, we may process data across borders using third-party tools. We ensure any cross-border transfers follow appropriate data protection laws and secure frameworks.

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13. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or for legal reasons. The updated version will always be posted on our website with a new effective date.

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14. Contact Us

For questions, concerns, or data requests, please reach out to us:

Asterism Services
40600 Ann Arbor Road East, Suite 200
Plymouth, MI 48170
Phone: (734) 472-2003
Email: support@asterismservices.com

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